carlton its a big ad

peno31 · Post by **peno31** » Thursday Aug 11, 2005 8:41 pm

I really love this carlton ad, have never tried the beer though.

http://www.bigad.com.au/

What does the beer taste like

peno

peno31 · Post by **peno31** » Thursday Aug 11, 2005 8:56 pm

sorry this should have been posted in general discussion.

peno

EDIT: Moved! Oliver

gregb · Post by **gregb** » Friday Aug 12, 2005 5:15 am

Good ad, not going to buy the stuff though.

undercover1 · Post by **undercover1** » Friday Aug 12, 2005 10:20 am

Hear hear gregb
Except I don't even think it's a very good ad.

gregb · Post by **gregb** » Friday Aug 12, 2005 12:24 pm

It is actually a rip off of a Britsih Airways add from a few years ago.

It was a change from the usual beer add. Most of them are so similar. All sort of "Hard earned thirst" or "I Feel like a Tooheys" etc.

I was reading the subtitles and it was amusing to see them sort of take the mick out themselves a little.

They should make a follow up add where the drinker enjoys a few too many then chunders. That would amuse me, but still not drive any purchasing decisions.

Cheers,

Greg.

peno31 · Post by **peno31** » Friday Aug 12, 2005 2:48 pm

i agree greg, i enjoyed the add it was different from the usual, i actually had one of these beers last night and wont be having another. but the ad amused me.

peno

scblack · Post by **scblack** » Friday Aug 12, 2005 11:22 pm

gregb wrote:It is actually a rip off of a Britsih Airways add from a few years ago.

Yep, precisely right, also some Qantas ads were much the same, and some Lord of the Rings was very similar stuff.

It takes the piss out of all of them.

I think it's a fantastic ad - I really like it!

The Carlton Draught is not that bad a drop - at least it's better than VB.

grabman · Post by **grabman** » Saturday Aug 13, 2005 11:27 am

just about anything is better than VB.

Notice I said just about anything, Bud Light etc is definately worse!!! IMHO that is

gregb · Post by **gregb** » Saturday Aug 13, 2005 5:11 pm

Tooheys Pils is worse than VB.

Cheers,

Greg.

beermeister · Post by **beermeister** » Monday Aug 15, 2005 10:57 am

Read a story in the paper the other day about Rupert Murdoch's apartment in London. Apparently he had VB in his fridge.

gregb · Post by **gregb** » Monday Aug 15, 2005 12:08 pm

He may be rich, doesn't mean he's got taste though.

beermeister · Post by **beermeister** » Monday Aug 15, 2005 6:58 pm

No. After all, he gave up Australian Citizenship to become American.

gregb · Post by **gregb** » Monday Aug 15, 2005 7:50 pm

Wouldn't you just love it if the Dept of Foreign Affairs refused him a visa to come here.

Cheers,

Greg

beermeister · Post by **beermeister** » Thursday Nov 10, 2005 2:24 pm

Just read this on an advertising website about the Carlton ad:

The Carlton Draught 'Big Ad' certainly is, as the numbers behind this monumental production show. 94 crew. 837 extras. 248 horses. 6 months in concepting. 7 months in research. 82 days of pre-production. 24,375 ft of film. 743 takes. 15 weeks post-production. Final bill $1,745,412.

BM

gregb · Post by **gregb** » Thursday Nov 10, 2005 2:54 pm

...and it is still a pretty ordinary beer.

Cheers,
Greg

silkworm · Post by **silkworm** » Thursday Nov 10, 2005 3:44 pm

beermeister wrote:Just read this on an advertising website about the Carlton ad:

The Carlton Draught 'Big Ad' certainly is, as the numbers behind this monumental production show. 94 crew. 837 extras. 248 horses. 6 months in concepting. 7 months in research. 82 days of pre-production. 24,375 ft of film. 743 takes. 15 weeks post-production. Final bill $1,745,412.

BM

Quite a good price for a feature film.... oh! hang on its a 30 SECOND COMMERCIAL!!!
wankers!
Great add though

I agree on the tasting notes guys.... IMHO

db · Post by db » Friday Nov 11, 2005 9:14 am

imagine if they spent that money on making beer... they could probably come up with something decent

dab123 · Post by **dab123** » Saturday Nov 12, 2005 11:11 pm

IS'NT IT A TRUTH THAT MOST LARGE COMPANYS SPEND MORE
ON ADVERTISING THEIR PRODUCTS THAN THEY DO ON IMPROVING
THEM , OR GIVEING THE PUBLIC A FAIR DEAL ?
PERHAPS A MULTI-MILLION DOLLAR MARKETING DEAL OF MY
" BEST BITTER " COULD KNOCK THAT OBSCENE PRETENDER OF A BREWER "Budweiser" out of the market in the little old U.S.A.
P.S And my god does'nt that mob need some improvement.

anti-fsck · Post by **anti-fsck** » Sunday Nov 13, 2005 8:38 am

dab123 wrote:IS'NT IT A TRUTH

Err, moite, your caps lock appears to be stuck on.

The funny thing about Carlton's Big Ad is that those of us stupid enough to be sucked in by the promise of digital TV (and I rank myself highly in this class of loser) see the 16:9 ad in a "postage stamp" 4:3 format. So the big ad is really a little ad with big black space all around it.

Tipsy · Post by **Tipsy** » Sunday Nov 13, 2005 12:22 pm

I reckon it's a great ad. I love the fact CUB spent squillions just to get a chuckle out of me!